What is the Cost of Printing and Mailing 10000 Letters? 

Direct mail marketing is an inexpensive and effective way to communicate with customers. However, there are many variables that affect the total cost of a direct mail campaign, such as the design, copywriting, mailing list, printing, and postage costs. If you want to get an accurate cost, it’s best to calculate all these costs in advance so you can set a budget and determine your priorities. 

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Quantity of Pieces – The more pieces you send, the lower your per-piece printing and postage costs will be. For example, a standard 5.5″ x 8.5″ unfolded flyer using a thinner paperweight can be mailed for around $0.45-$0.60 each. A larger, more sophisticated 8.5″ x 11″ folded flyer could be mailed for about $0.35-$0.45 each. 

Designing & Copywriting Costs – Some companies handle designing and copywriting themselves, while others hire different agencies to do the job. Either way, the cost of a single project can quickly add up. 

Mailing – The amount of direct mail you need to send depends on the volume of your mailing list. Larger lists require more mailbox cages to hold the mail. Typically, a single mailbox can hold a minimum of 24,000 pieces of mail, which means you need to order more cages as your campaign grows. 

To save money on direct mail, it’s a good idea to use a direct mail automation solution that allows you to design, print, and ship your direct mail in one go. This helps to eliminate fixed and variable costs and streamline the process of sending your campaigns.