How To Do Towne Mailer Direct Mail and Outsource Printing Handle Bulk Mailings? 

Bulk mailings are an essential aspect of direct mail campaigns. Sending a large volume of mail can save businesses time and money while also reaching a broad audience. However, managing bulk mailing can be a daunting task for businesses, particularly when it comes to the logistics of printing, sorting, and sending out mail. That’s where Towne Mailer Direct Mail and Outsource Printing come in. In this article, we’ll explore how Towne Mailer handles bulk mailings for their clients. 

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Printing and Personalization: 

One of the first steps in handling a bulk mailing is printing the mail pieces. Towne Mailer offers high-quality printing services, allowing businesses to print large volumes of mail pieces quickly and efficiently. They also offer personalized printing options, such as variable data printing, which allows businesses to personalize each mail piece with the recipient’s name or other information. This level of personalization can increase response rates and engagement with the mail pieces. 

Sorting and Preparation: 

Once the mail pieces are printed, Towne Mailer sorts and prepares them for mailing. They use USPS-approved software to ensure that the mail pieces meet all postal regulations and can be processed quickly and efficiently by USPS. They also offer services such as tabbing, folding, and inserting to prepare the mail pieces for mailing. 

Bulk Mailing Options: 

Towne Mailer offers several bulk mailing options for businesses, including: 

First Class Presort: This option is for businesses that want to send mail pieces via first-class mail. Towne Mailer presorts the mail pieces by ZIP code, which can save businesses money on postage. 

Standard Presort: This option is for businesses that want to send mail pieces via standard mail. Towne Mailer presorts the mail pieces by ZIP code, which can save businesses even more money on postage. 

Every Door Direct Mail (EDDM): This option is for businesses that want to send mail to every address within a specific ZIP code or carrier route. Towne Mailer can help businesses choose the right ZIP code or carrier route for their campaign and prepare the mail pieces for mailing. 

Tracking and Reporting: 

Towne Mailer offers to track and reporting services for bulk mailings. They use USPS-approved tracking software to track the progress of each mail piece and provide clients with regular reports on the status of their bulk mailing. This can help businesses monitor the success of their campaign and adjust their strategy as needed. 

Conclusion: 

Handling a bulk mailing can be a complicated and time-consuming process for businesses. However, with the help of Towne Mailer Direct Mail and Outsource Printing, businesses can streamline the process and ensure that their mail campaign is successful. From printing and personalization to sorting and preparation, Towne Mailer offers a full range of services to handle bulk mailings. They also offer several bulk mailing options and tracking and reporting services to help businesses monitor the progress of their campaign. Overall, using Towne Mailer for bulk mailings can save businesses time and money while also increasing the effectiveness of their direct mail campaigns.